Experiments
A/B tests and multi-variant experiments
3
Total Experiments
1
Running
1
Completed
26,550
Total Traffic
Headline A/B Test
RUNNING
Creative Test
Started: 12/1/2024
Control: "Shop Now"
5,2001563.00%
Variant: "Get Yours Today"
5,1501903.69%
Statistical Confidence92%
Audience Expansion Test
COMPLETED
Audience Test
Started: 11/15/2024
Winner: Expanded Lookalike
Core Audience
8,0002403.00%
Expanded Lookalike
8,2002953.60%
Statistical Confidence98% (Significant)
Landing Page CTA Test
DRAFT
Landing Page
Blue CTA Button
000.00%
Green CTA Button
000.00%